Son Ye-jin Shines as Ganton Korea’s First Muse
On April 15, 2025, fast-rising fashion brand Ganton Korea officially unveiled its very first muse—and it’s none other than Son Ye-jin, South Korea’s celebrated actress and enduring fashion icon.
In the campaign titled “Admiration,” Son Ye-jin effortlessly captures the essence of Ganton’s design philosophy: comfort, grace, and timeless elegance. Her latest endorsement reinforces her status as a style leader in Korea and beyond.

A Visual Symphony of Elegance and Ease
Clad in body-flattering, seamless outfits, Son Ye-jin brings more than beauty—she brings presence. Each look, crafted in Ganton’s signature muted tones and sleek silhouettes, aligns with her mature yet youthful aura.
Whether lounging or in motion, her refined charm transforms everyday basics into sophisticated statements. The campaign highlights her:
-
Radiant skin
-
Toned figure
-
Natural confidence
This collaboration proves that Ganton Korea made the perfect choice for their inaugural muse.
Behind the Look: Dedication to Wellness
Son Ye-jin’s striking figure and graceful energy didn’t happen by chance. Her active lifestyle and disciplined fitness regimen have been visible in social media updates, often showing her headed to workouts or engaging in mindful exercise.
Her appearance in the Ganton Korea campaign reflects more than style—it reflects her commitment to health, balance, and personal excellence.

Hyun Bin Hits the Green: Golf & Quality Time
While Son Ye-jin is turning heads in fashion headlines, her husband Hyun Bin is enjoying some well-earned leisure time.
Recently spotted on the golf course with friends—reportedly including industry peers like Jang Dong-gun and Lee Byung-hun—the actor looked relaxed, cheerful, and in great spirits. Though it’s unclear if Son Ye-jin joined him that day, fans know that the couple frequently plays golf together, often seen as one of their favorite bonding activities.
BinJin: A Couple Who Balances Fame, Family, and Fun
With Son Ye-jin thriving in global endorsements and Hyun Bin balancing work with personal downtime, the BinJin couple continues to represent a powerful message: love, career, and wellness can coexist harmoniously.
Their ability to support each other’s passions—whether on set, on the runway, or on the golf course—reminds fans why they’re one of Korea’s most admired celebrity couples.

Final Thoughts
As Ganton Korea stakes its claim in the fashion world with Son Ye-jin leading the charge, and Hyun Bin enjoys time with friends off-screen, the BinJin duo exemplifies the modern power couple.
From fashion elegance to lifestyle balance, their journey continues to inspire millions.