Son Ye Jin’s Real Estate Struggles: Will She Bounce Back from Her Big Investment Gamble?
The woman who has it all—beauty, talent, an incredible career, and a dreamy husband—Hyun Bin. Yes, we’re all still a bit jealous! But recently, Son Ye Jin is facing a major challenge that even the most perfect wives might struggle with. Let’s dive into the story of her real estate troubles.

Son Ye Jin: The Ultimate Wife Goals
Son Ye Jin has been showing us time and time again that she’s the definition of wife goals. She’s proven that behind every successful man is an even more incredible woman. Recently, she took to Instagram to share sweet moments from her life as the perfect wife, a loving mother, and a superwoman managing it all. From whipping up gourmet meals to caring for their son, Baby Alcong, she’s showing us how she does it all with grace and love. In one post, she expressed how thankful and happy she feels to make delicious, love-filled meals for her family.
She’s even making us wonder if she’s secretly training for MasterChef, all while managing to raise Baby Alcong. Move over, Michelin chefs, Son Ye Jin might just be the next big thing!
The Big Real Estate Gamble: A Luxury Disaster
But of course, life isn’t just about adorable baby giggles and romantic dinner dates. Son Ye Jin, being the ambitious and savvy businesswoman she is, made a bold move in 2022. She invested in a luxury commercial building in the heart of Gangnam, South Korea’s poshest area. The building was a modern, five-story masterpiece with a basement, and she paid a whopping 22.4 billion Korean won (around $15.5 million) for it.
It was supposed to be the next big thing—a high-end property that would attract top-tier businesses. But instead of becoming a real estate queen, Son Ye Jin is now dealing with a nightmare every landlord dreads—an empty building with sky-high rent prices. The problem? Experts say the rent is just too high, and businesses are looking for cheaper alternatives.
A 99-square-meter unit in her building costs about 9 million Korean won ($6,500 USD) per month—without maintenance fees. Meanwhile, nearby buildings offer similar spaces at much lower prices. As a result, her luxury building is struggling to find tenants. Business trends are also shifting, with many companies opting for more flexible rental contracts and seeking locations in emerging districts with lower costs and better foot traffic.

The Financial Strain
To make matters worse, Son Ye Jin reportedly took out a massive loan of 15 billion Korean won (roughly $10.4 million) to fund this investment. With no steady rental income, the financial strain is growing. We can only imagine how stressful this situation must be for her, especially as the building sits empty and the loan repayments loom.
Can Hyun Bin and Son Ye Jin Overcome This Challenge?
Let’s be real here—Son Ye Jin is no ordinary actress. She’s the nation’s first love and a woman of incredible strength. If anyone can bounce back from this real estate blunder, it’s her. And with Hyun Bin by her side, they are practically a career power couple. After surviving the chaos of Crash Landing on You, navigating their relationship under the scrutiny of the public eye, and now dealing with this financial hiccup, we know they can overcome anything.
Some fans even joke that Hyun Bin should make a cameo as Captain Ri in real life and use his North Korean negotiation skills to lower the rent prices. It’s all in good fun, but one thing is clear—Son Ye Jin has the resilience and grace to turn this situation around.
A Love Story Like No Other
Hyun Bin and Son Ye Jin’s love story has captivated fans around the world. Their chemistry first sparked rumors during the filming of Negotiation in 2018, and those whispers only grew louder after their undeniable connection in Crash Landing on You. Fans couldn’t help but wonder if their off-screen bond mirrored their on-screen romance.
The couple kept their relationship private for a while but confirmed it in January 2021 after Dispatch released photos of them together. Fans were ecstatic to learn that the two had quietly been dating since filming Crash Landing on You. Their relationship is a beacon of hope for fans, showing that true love can blossom even under the glare of the spotlight.
On March 31, 2022, Hyun Bin and Son Ye Jin tied the knot in a star-studded, private ceremony in Seoul—an event described as the wedding of the century. The couple’s fairy tale romance reached a new chapter when they welcomed Baby Alcong into their lives later that year.

What’s Next for Son Ye Jin?
So, what does the future hold for Son Ye Jin? Will she turn her real estate blunder into a success story? Will Hyun Bin swoop in and work his magic to help with the financial crisis? Or will Baby Alcong grow up to inherit a billion-won empire? Only time will tell, but one thing is for sure: Son Ye Jin deserves all the love and support from her fans.
Let’s send her some positive energy and maybe even a little business advice. What do you think about her real estate troubles? Would you rent an office in her building if you had the chance? Let us know in the comments below, and don’t forget to hit that like button and subscribe to AZWBS Town for more updates!
Stay tuned for more juicy celebrity news, and thanks for watching
